UTA on Demand by Via

This article, originally published in @theu, February 11, 2020, was written by Claudia TrochezCommuter Services

Thanks to UTA’s Ed-Pass, students, faculty and staff can ride the bus, TRAX and FrontRunner for no additional fee, making public transit the obvious choice for commuting to campus. Depending on where you live exactly, UTA service can either be an invaluable resource or a not-so-convenient option that doesn’t work well with your schedule.

For residents in southern Salt Lake County where UTA service is less abundant, accessing public transit is more challenging. To help bridge the gap, UTA launched its microtransit pilot program, UTA on Demand by Viawhich intends to enhance connectivity to TRAX and FrontRunner lines for commuters in the southern part of the valley by providing on demand rides to and from TRAX stations.

What is UTA on Demand by Via? 

UTA’s microtransit pilot program serves about 65 square miles in southern Salt Lake County, serving the cities of Bluffdale, Draper, Herriman, Riverton and South Jordan. The service area includes seven TRAX and FrontRunner stations with designated pickup and drop off locations, making connections to campus more accessible than ever.

Via’s technology matches multiple riders headed in a similar direction into a single van, with quick and efficient routing, avoiding lengthy detours. After requesting a ride, the app will display the pickup location where the vehicle will meet you. Via is a corner-to-corner service, meaning riders will be picked up and dropped off close to their destination.

How does it work? 

Riders may hail a van by using the Via app, available on the App Store and Google Play. The microtransit service operates Monday through Friday from 6 a.m. to 9 p.m. and is available to students, faculty and staff at no additional fee. University affiliates with a valid uNID should use their Ed-Pass, in lieu of paying fare, by hitting the ‘UTA Pass/Ticket/Transfer’ when signing up.

ADA riders may request an accessible van by selecting ‘wheelchair accessibility’ in their profile.

For example, if you live in Draper and work on campus, you can get a lift to the Draper Town Center or Kimball Lane TRAX stations by requesting a UTA on Demand ride through the Via app. At the end of the day, you can be picked up at the TRAX station and return to where you started near your home, the grocery store or anywhere within the service area (see map below) for no charge. The service will also be useful for patients traveling to and from the South Jordan Health Center.

Why should I ride UTA? 

A perk of the U community, all current students, faculty and staff members may ride UTA services, including the microtransit program, without paying fare. Choosing UTA over driving allows you to save money on car-related expenses including gas, maintenance and parking permits.

In addition to saving some green, you can also be green by choosing UTA over driving. Salt Lake City’s poor air quality is undeniable during inversion season. According to a recent study, “at least 85% of harmful emissions come from fossil fuel,” meaning the CO2 produced by cars is the lead contributor to the air quality problem Utahans face. Riding UTA will continually help reduce emissions and help keep our air clean.

Driving to the university campus from southern Salt Lake County may take anywhere from 30 to 80 minutes or more, depending on traffic and weather. While riding UTA will not likely decrease your commute time, it will certainly ease its difficulties and be safer, too. You’ll be able to start your workday sooner, catch up on emails, read or watch Netflix, instead of sitting behind the wheel in traffic or on icy, dangerous roads.

Share your thoughts

UTA on Demand by Via is a pilot program and UTA wants to hear from you. Take this survey to share your thoughts and help UTA study effective ‘first-and-last mile’ connections to our bus and rail services.

For more information on UTA on Demand by Via and all other services, visit call 801-RIDE-UTA.


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